VB Video Webinar: Is Singapore your launch pad to Asia?
I just got back from Singapore, where I spent last week helping launch the inaugural DEMO Asia event. Through a series of energetic demonstrations, 76 companies, many of which were non-Asian, unveiled...
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At home in Singapore with Smaato and mobile advertising
SPONSORED: This sponsored post is produced by Ragnar Kruse, CEO of Smaato. Times are truly exciting. Since I co-founded Smaato back in 2005, our journey providing “Ads for Apps and Mobile Websites” has...
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The top 10 mobile advertising companies
With all of the activity and change going on in the mobile economy, VentureBeat has decided to create a “Mobile Advertising Index” to help find and track the most reliable companies in mobile...
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Adtech platform Smaato joins battle to automatically detect fake ad traffic
EXCLUSIVE: With traffic and ad fraud the bane of the digital ad industry, another ad platform is taking steps to fight back. Today, San Francisco-based Smaato announces the addition of an automated...
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Local supply, global demand: Monetizing apps in emerging markets
SPONSORED: This sponsored post is produced by Smaato Global connectivity has reached the point where a kid can develop a mobile game in his garage in Kansas, release that game into the various app...
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Legacy symptoms and bad habits: The end of the mobile advertising waterfall
SPONSORED: This sponsored post is produced by Smaato. One of the biggest problems within ad tech is our almost unconscious love of making the simple complicated. If we can make a concept (not the...
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Native advertising’s giant leap into mobile
SPONSORED: This sponsored post is produced by Smaato. With all the hullabaloo around mobile ad blocking cresting in recent weeks, it’s been interesting to watch fingers pointing and flying in all...
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3 things we learned about mobile advertising this summer
SPONSORED: This sponsored post is produced by Smaato. As the third quarter of 2015 was winding to a close this past September, you couldn’t throw a rock at a laptop without hitting a story about ad...
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2016: The year mobile advertising graduates
SPONSORED: This sponsored post is produced in association with Smaato. In the world of online advertising, 2012 could probably have been called the “year of mobile.” It had been about to happen, we’d...
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The next opportunity for app developers: Turning anonymous data into ad sales
GUEST: In the early days of the Internet, publishers made the transition from selling their inventory — allowing brands to wrap advertising around articles, pictures, and videos — to the far more...
View ArticleAt home in Singapore with Smaato and mobile advertising
SPONSORED: This sponsored post is produced by Ragnar Kruse, CEO of Smaato. Times are truly exciting. Since I co-founded Smaato back in 2005, our journey providing “Ads for Apps and Mobile Websites” has...
View ArticleClik here to view.
Smaato: Media, retailers, and automotive are the top advertisers in mobile games
Smaato analyzed its data from its real-time advertising platform, and it came up with the top advertisers who spend the most money on ads for mobile games. The study found that media accounted for 26...
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Smaato: Europe’s privacy law changed ad-buying behavior in mobile publishing
Europe’s GDPR privacy law significantly altered prices and demand for different types of mobile ads in the first half of 2018, according to a report by Smaato, a real-time advertising platform for...
View ArticleThe top 10 mobile advertising companies
With all of the activity and change going on in the mobile economy, VentureBeat has decided to create a “Mobile Advertising Index” to help find and track the most reliable companies in mobile...
View ArticleVB Video Webinar: Is Singapore your launch pad to Asia?
I just got back from Singapore, where I spent last week helping launch the inaugural DEMO Asia event. Through a series of energetic demonstrations, 76 companies, many of which were non-Asian, unveiled...
View Article
